My name is Joe Poole and I am more than just a graphic designer. I am a customer-focused strategist, a brand developer, a trend identifier, and also an outdoor-loving creative. I have a passion to create brands and products that are developed starting with a strategy and foundation to build upon. For the last 18 years I have had the opportunity to combine my passion for the outdoors and athletics with my creative drive and I strive to continue learning and refining those skills.